Question 1

Why do bra sizes vary between brands?

Accepted Answer

Bra sizes vary because each brand uses different fit models, manufacturing tolerances, and design philosophies. Victoria's Secret uses stretchy bands and shallow cups, while Panache uses firm bands and deeper cups. The same nominal size (e.g., 34C) can fit very differently across brands.

Question 2

How accurate is the brand size visualizer?

Accepted Answer

Our visualizer uses calibration data from thousands of user fittings and brand-specific sizing patterns. While individual styles within a brand may vary, the band feel (stretchy/firm/balanced) and cup feel (shallow/deep/balanced) classifications are reliable starting points for cross-brand shopping.

Question 3

What does "runs loose" vs "runs tight" mean for bands?

Accepted Answer

A band that "runs loose" means the band stretches more than standard, so you may need to size down. A band that "runs tight" means it's firmer than standard, so you may need to size up. Always fit on the loosest hook when buying new.